CBD May Eclipse the Cannabis Industry, Here’s Why.

The demand for the Non-psychoactive cannabidiol or CBD and Hemp based products is on the rise these days and both markets are expected to develop a new record in terms of sale rate. CBD is a non-psychoactive, naturally-occurring cannabinoid constituent of cannabis. Derived from Cannabis plant, CBD has many health benefits and a treatment to multiple ailments. According to a recent research by Hemp Business Journal, CBD market is anticipated to grow to $2.1 billion by 2020 and a huge chunk of its market sale ($450 million) would come from hemp-based products. This is a 700 percent increase in the sale as compared to 2016.

THE HEALTH BENEFITS OF CANNABINOIDS

Research shows that Cannabinoids or CBD possess a range of potential health benefits owing to its antioxidant and neuroprotective properties. It has numerous therapeutic uses like to reduce inflammation, relieves pain and Arthritis discomfort, improves heart health and many more. Cannabinoids are not psychoactive, unlike the widely accepted tetrahydrocannabinol (THC) drug, it won’t get you high. CBD products are mainly derived from hemp or marijuana plants.

CAPITALIZING ON CANNABIS BASED THERAPEUTIC TREATMENTS

The market growth of CBD is being advanced by the enhanced legalization of medicinal cannabis and social acceptance of CBD based products. The most recent development came this spring when the FDA committee announced it was recommending a cannabis-based drug to treat epilepsy. 

There are many companies in the market that are being capitalized on the power of CBD under different brand names through its product research and development. For example, Marijuana Company of America, Inc. (OTC: MCOA ), has recently announced the Company’s hempSMART™ brand has reintroduced its wellness product hempSMART™ Brain with 10mg of Cannabidiol (CBD) oil per serving. hempSMART Brain has been particularly designed to optimize brain wellness naturally. It improves mental clarity, alertness, and concentration. Moreover, it helps brain cells get relaxed, and support the repair and regeneration of brain cells, known as neurogenesis.

https://www.youtube.com/watch?v=oSiSUQYEXGw

 

UNIVERSITIES OFFERING CANNABIS EDUCATION 

CBD oil has shifted the perception of the people about the way they used to think about the marijuana. The biggest reason is it does not get you high and is used more as a wellness product to help you get naturally fit. Realizing the importance of cannabidiol, many universities and the private sector are nowadays using CBD oil for research purposes and to see how it could impact the future of the cannabis sector.

For example, the Mount Royal University in Alberta, Canada recently announced a collaboration with Kwantlen Polytechnic University and the two will offer new courses related to CBD.

HOW CBD WORKS?

All cannabinoids produce effects in the body by attaching to certain receptors which they target and generate the desired response.

However, the human body produces certain cannabinoids naturally. It also has two receptors for cannabinoids, called the CB1 receptors and CB2 receptors to which these cannabinoids bind. CB1 receptors are present throughout the body, but predominantly present in the brain where it deals with coordination and movement, pain, emotions, and mood, thinking appetite, and memories, and other functions. While CB2 receptors are more common in the immune system. They are mainly concerned with the inflammation and pain.

Researchers once believed that CBD attached to these CB2 receptors and generate the response by altering the target tissue, but with latest research developments it now appears that CBD does not attach directly to either receptor, it simply directs the body to use more of its own cannabinoids.

IN CONCLUSION

It goes without saying that Cannabinoids are truly remarkable products with real life-changing capabilities. If you know someone who is suffering and can benefit from CBD, or can really benefit from adding CBD to their health maintenance regime, do not hesitate to keep them informed about it.

Launching a CBD based business? We’d love to talk and help you make the right business impact.
Contact Cannaimpact today.

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